SD Property advances sustainable impact through targeted CSR initiatives

Azanis Shahila Aman

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Type :	Newspaper Clipping
Subject :	Institusi Pengajian Tinggi
Main Author :	Azanis Shahila Aman
Title :	SD Property advances sustainable impact through targeted CSR initiatives

Place of Production :	Pekan
Faculty :	New Straits Times
Year of Publication :	December 21, 2025
JPG Related Image :	Click to view Image file

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KUALA LUMPUR: Sime Darby Property Bhd (SD Property) continues to deliver meaningful impact through a series of targeted corporate social responsibility (CSR) initiatives, empowering communities and promoting environmental stewardship across Malaysia. SD Property said its CSR efforts focus on economic empowerment, youth development and environmental stewardship, strengthening community resilience while improving quality of life. "A key pillar of the Group's CSR agenda is its Economic Empowerment Programme (EEP), which supports microentrepreneurs within Sime Darby Property's townships. "In 2025, 39 entrepreneurs graduated from Phase 2 of the programme, recording an average income growth of 242 per cent, with 79 per cent achieving higher monthly earnings averaging RM7,643," it said in a statement. Beyond economic empowerment, SD Property said its CSR initiatives extend to youth development, education and cultural enrichment. Through the Sime Darby Property Volunteers Programme, it noted that 733 volunteers contributed close to 3,000 hours in service to local communities. In addition, SD Property said environmental sustainability remains an integral part of the Group's CSR approach. Through initiatives such as "Hooked on Biodiversity: Invasive Fish Out, Native Species In", 24 volunteers participated in efforts to restore ecological balance within local water bodies, supporting the company's broader urban biodiversity agenda. The company also organised "Let's Protect Our Earth" Recycling Drives at KL East Mall and Ara Damansara, reinforcing public awareness of responsible consumption and waste management. Anchored on its purpose to be a value multiplier for people, businesses, economies and the planet, SD Property's CSR initiatives reflect its commitment to delivering positive outcomes that extend beyond its developments, creating shared value for communities it serves. These collective efforts underscore the company's role as a responsible and purpose-led developer, where progress is measured not only by what is built, but by lives positively impacted, it added.

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